How I support agencies
Fractional account director and strategist
I bring account leadership expertise to agencies with flexible staffing models and those that need to fill positions temporarily due to leaves of absence. With experience managing campaigns, people and client relationships, I keep projects moving while adapting to your workflows and culture.
Freelance writer
When you have more content to deliver than your team can keep up with, I step in to help. I write press releases for PR agencies, optimized blog posts for SEO consultants and websites for digital agencies. I know how to adopt a client’s voice and quickly learn new industries to deliver content that fits the brief and meets the deadline.
Outsourced marketing partner
Managing client work is a full-time job, leaving limited time to build your business. I can help you strategize how to position your agency, create a marketing plan and develop content that helps you stand out.
Agency experience
My agency roots go back to my first post-college job. I launched my career at Ogilvy PR in New York and had a short stint at Prosek Partners before moving into an in-house role at Deloitte.
Since I started freelancing, I’ve enjoyed teaming up with agencies for both behind-the-scenes and client-facing roles. Following are a few examples of how I’ve partnered with agencies over the years.
Part-time account director at Akrete
At Akrete, I managed PR and content marketing work for clients such as JLL, Alliant Credit Union, BGO and Wright Heerema Architects as a part-time managing consultant. Under my leadership, we developed impactful campaigns, delivered exceptional content and grew client revenue.
On-call writer for Manley Creative
I brought content writing expertise to help Manley Creative deliver landing pages, websites, case studies and blog posts for B2B clients. As a reliable freelance partner, I supported account teams in meeting client needs across a range of projects.